There are three main shapes you can use in your designs: 1. Sometimes the best way to create a compelling design means reducing it to its most basic shapes. Otherwise, they work as an accessory, for various visual marketing materials such as presentations, infographics, or social media visuals.īut what’s the best shape you can use to send the right message? 3 Types of Shapes in Design They can work as a standalone design if you need to send a direct message.
Most of the shapes rely on cultural conventions or nature silhouettes, which makes them familiar to us.
By adding a third dimension to them, you can create forms, which is a different element altogether. In graphic design, shapes are two-dimensional figures in a layout with clear delimitations at the edges. In this article, we’re going to talk about the psychology behind geometric shapes, how all the objects surrounding us can be associated with basic shapes, what are the main shape meanings, and how you can use them to influence your visual marketing strategy. This means that you can use them to create graphic design materials that evoke particular emotions.Ī powerful communication strategy is all about pairing the right message with a great design to achieve the desired results. What’s interesting about shapes is that they can make us feel a certain way. Our everyday life means constantly interacting with different objects, which resemble various shapes, from basic to abstract ones.
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